Strategic Management Case of Volkswagon and Suzuki Essay

Strategic Management Case of Volkswagon and Suzuki - Essay ExampleStrategic circumspection can be defined as a bundle of strategies that managers in an organization adopt and implement to positively influence the direction of the organization. These strategies will usually affect the performance of the company, and are desired to give the company a competitive payoff over other industry players. A global strategic partnership involves two or more organizations coming together and pooling resources in a bid to reach a wider market and strengthen their competitive advantage (Jeschke, 2008). In todays business environment where there is massive competition from various players in the market, strategic management becomes a very of import tool for survival. Strategic management gives an organization a fresh way to look at the existing business environment to remain both juicy and relevant amidst competition. In a bid to achieve relevance, organizations also link up together in strate gic alliances to jointly pursue opportunities either in the same operating environment or in a different one.The case between German carmaker Volkswagen and Japaneses Suzuki is a clean case of how organizations pursue the concept of strategic alliances for gaining competitive advantage in their operations. The partnership between Volkswagen and Suzuki has been described by many analysts as a straight venture. This is because each organization had clear objectives that would easily be met upon the completion of the partnership.